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I believe in aligning user-needs and business goals by creating strategic design thinking offerings and delivering experiences that enrich relationships and drive change

Design Research | Product & Service Design | Experience Design |
Business & Strategy | Brand Strategy | System Design



Nykaa Fashion | UXR


UX Research | UI/UX Design | UX Strategy | Platform Business | Behaviour | Heuristic | Persona | Data Analysis

To collaborate across development, design, and marketing teams to evaluate current and upcoming user research needs that help to improve product definition and drive business goals

Nykaa Fashion | UXR
New Service Design

Snap and snooze


Service Design | Service Blueprint | Need Identification | Service Prototyping | Branding | User Journey | Persona

Designing a New service Idea from hectic lifestyle of millennial to refresh, rejuvenate and relax


Young Design Award' 2022

Top 03 under Service 
Design Category

Design Project

Prabuddh Gram, GOI


Behavioural Change | Design Research | Research Methodology | Research Tools Design

Challenges and design opportunities of rural healthcare under Prabuddh Gram initiative, Government of India

Research Methodology

Research Methodology


Research | Primary Research | Qualitative Research | Quantitative Research | Survey | Questioners 

Belief system/ misinformation in healthcare services: Assessing the knowledge concerning the myths of the disease

Organizational Design Audit

White Carbon Motors Pvt. Ltd.


Design Audit | Business Model Innovation | UX/CX Design

To study an organization through relevant frameworks to identify opportunity areas for design interventions

Brand Strategy

Glass City of India


Branding | Brand Strategy | Communication Design | Identity | Brand Awareness | Illustrations

Aim to develop an identity mark to authenticate the diversity of cluster through reaching out with and vision of making "The Glass of India" a global brand in coming future

Merchandise Design


Om Anugrah Rail Yatra

Product Design | Conceptualization | User Centric Design | Prototyping | Souvenirs
| Ideation | Sketching 

To design a carry bag for pilgrims was made by the organization. A product which can hold all essentials during the travel, which can ease their travel

CII Young Design Award' 21


medi- guide

Product Design | User- centric Design | Need Identification | Healthcare | Problem Solving

A product for instructing prescribed doses. It is a small manual operated punch machine for compounder in healthcare services


Young Design Award' 2021

Top 15 under Product Design Category

Other Works

Other Works

Ladakh Craft Sector

"To build an inclusive, equitable and resilient local
economy through HANDMADE"

Illustration Guide

I have explained techniques
related to industrial design only
but one can use it to sketch work
related to any design field.

Marketing & strategies

Examining the existing Uber market position, value, strategies for knowing the Marketing Mix and Communication



Disclaimer: You may have noticed some institutions and organizations logos on this website to indicate collaborations for projects. We don't legally associate these institutions and organizations. Nor these institutions and organizations bind us legally. The logos of the specific institutions and organizations  are owned by them.

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